Blockchain & Web3

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At Oliver Companies Inc., blockchain is not a trend—it’s a tool of integrity. 

We integrate Web3 technologies to extend our core values of transparency, accountability, and sovereign structure into the digital and economic layers of our work.

Through tokenization, decentralized identity (SSI), smart contract-based microfinancing, and blockchain-anchored provenance, 

we’re building systems that support:

• Verifiable authenticity and placement of goods
• Sovereign reseller empowerment through smart contracts and token-backed purchase orders
• Transparent, trackable redistribution for brands and sellers
• Rewards and recognition tied to alignment, contribution, and long-term trust—not hype
• Decentralized decision-making and future community-led stewardship
   

These technologies allow us to embody the same virtues we practice offline—clarity, stewardship, accountability—within an emerging digital economy. 

Blockchain is how we codify values, not just process transactions.

This is our approach to Web3:
Not speculative. Structural. Not performative. Principled.

Worth Noting:

Blockchain adoption in FMCG supply chains grew by 20% in 2024, with over 55% of U.S. consumers distrusting unverified brand claims. 

Tokenization and NFT-based loyalty programs are gaining traction—30% of beauty consumers expressed interest in them in 2024—while SSI is emerging as a privacy-forward method to verify identity and access. 

Traditional supply chains allocate up to 30% of costs to warehousing and overproduction; livestreaming helps reduce this via real-time demand data. 

With global smartphone penetration and Gen Z's growing influence, live commerce and Web3 tools are positioned to redefine DTC supply chains.